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62,68€(IVA inc.)

Marketing communications: a brand narrative approach
Marketing communications: a brand narrative approach
  • Dahlen, Micael
  • 978-0-470-31992-5
  • 2009-12-04
32,66€(IVA inc.)

Places: identity, image and reputation
Places: identity, image and reputation
  • Anholt, Simon
  • 978-0-230-23977-7
  • 2009-11-18
19,90€(IVA inc.)

Atrapados por el consumo
Atrapados por el consumo
  • Alloza, Angel
  • 978-84-8356-132-4
  • 2009-11-01
33,96€(IVA inc.)

Building brand authenticity: 7 habits of iconic brands
Building brand authenticity: 7 habits of iconic brands
  • Beverland, Michael
  • 978-0-230-58031-2
  • 2009-10-22
658,25€(IVA inc.)

Advertising
Advertising
  • Hackley, Chris
  • 978-1-4129-3429-9
  • 2009-10-01
32,66€(IVA inc.)

Building brand value the playboy way
Building brand value the playboy way
  • Gunelius, Susan
  • 978-0-230-57789-3
  • 2009-09-16
40,48€(IVA inc.)

Designing brand identity: an essential guide for the whole branding team
Designing brand identity: an essential guide for the whole branding team
  • Wheeler, Alina
  • 978-0-470-40142-2
  • 2009-09-10
31,20€(IVA inc.)

Luxury now: evolution, status, future
Luxury now: evolution, status, future
  • Okonkwo, Uche
  • 978-0-230-22024-9
  • 2009-09-04
15,67€(IVA inc.)

Branddigital: simple ways top brands succeed in the digital world
Branddigital: simple ways top brands succeed in the digital world
  • Adamson, Allen P.
  • 978-0-230-61762-9
  • 2009-08-28
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