Battles to bridges: US strategic communication and public diplomacy after 9/11

This book tackles the pressing need to expand the vision of strategic US public diplomacy. It explores the interplay of power politics, culture, identity, and communication and explains how the underlying communication and political dynamics have redefined what 'strategic communication' means in today's international arena. INDICE: PART I: CRISIS PUBLIC DIPLOMACY - America's Communication Problem - Battle for Hearts and Minds - Search for Answers - PART II: CHANGING DYNAMICS - Changing Dynamics and Strategic Vision - Soft Power Differential - Communication, Culture& Identity in Public Diplomacy - PART III: EXPANDING THE VISIONOF STRATEGIC US PUBLIC DIPLOMACY - Strategy& Tactics: Conceptual Frameworks -Grand Strategy: From Battles to Bridges

• ISBN: 978-0-230-20216-0
• Editorial: Palgrave Macmillan
• Encuadernacion: Cartoné
• Páginas: 248
• Fecha Publicación: 19/02/2010
• Nº Volúmenes: 1
• Idioma: Inglés