Strategy has been underpinned by economic theory for thirty years. The New Strategic Landscape. explores 'alternative' perspectives using rigourous casestudies and examples.Explaining the models and concepts available to strategists,the bookappraises their usefulness and relevance in today's climate. INDICE: Introduction.Human nature.Naturally Irrational - Bounded rationality.Design thinking.Serious Play.Scenario/Story.SAP.Discourse.Complex responsive processes.Complexity .
- ISBN: 978-0-230-35837-9
- Editorial: Palgrave Macmillan
- Encuadernacion: Cartoné
- Páginas: 196
- Fecha Publicación: 02/10/2012
- Nº Volúmenes: 1
- Idioma: Desconocido