This easy-to-understand introduction to the topic engages students in the research process. It explains difficult scientific and statistical concepts in simple terms and looks at how the rules of looking are applied in four different areas of study: field research, experimentation, survey research and content analysis. INDICE: PART ONE: THE CONCEPTSWhat Is Social Science Research Methodology?Dividing Up the World Using Variables in the Social SciencesOperationalization Just Exactly What Do You Mean by That?Sampling Where to Look for AnswersWriting a Research Paper Research Methodology as a Rhetorical StrategyPART TWO: THE APPLICATIONSFieldwork Looking at People in Actual EnvironmentsThe ExperimentSurveysContent Analysis
- ISBN: 978-0-7619-2221-6
- Editorial: SAGE Publications, Inc
- Encuadernacion: Cartoné
- Páginas: 248
- Fecha Publicación:
- Nº Volúmenes: 1
- Idioma: