A close look at the ethical and social responsibilities of the alcohol industry in the 21st Century. It begins with a whistle stop tour of the historical developments of alcohol. It then critiques the legislative and voluntary codes surrounding the advertising industry, popular culture, religious groups, Government and local authorities. INDICE: Introduction - History of Alcohol, Values and Legislation - SocialResponsibilities of the Alcohol Industry - Advertising and Marketing Alcohol - Ethics and Alcohol - Young People, Social Scene and Popular Culture - Religion and Alcohol - Addiction and Alcohol - Conclusion b Ethics and Alcohol in the 21st Century
- ISBN: 978-0-230-21988-5
- Editorial: Palgrave Macmillan
- Encuadernacion: Cartoné
- Páginas: 224
- Fecha Publicación: 30/07/2009
- Nº Volúmenes: 1
- Idioma: Inglés