Meta-luxury sets out to define the ultimate meaning of true luxury, exploringit as both a culture and business model. Through the concept of Unique Achievement and the drivers of Craftsmanship, Focus, History and Rarity, the authorsexamine what is at the heart of true luxury and its implications for brand and business management. A unique series of conversations with an eclectic arrayof world-renowned craftsmen, artists, academics and heads of unique brands, brings insightful illumination to the paradigm of Meta-luxury. Conversations include: Salvatore Accardo Hans Peter Danuser von Platen Paolo Fazioli Simon Jacomet Francis Kurkdjian Kazumi Murose Horacio Pagani Renzo Piano Dr Michael Scott Francesco Trapani. INDICE: Foreword .Acknowledgements.About the book.Introduction .Defining Meta-luxury.Conversation: Renzo Piano .The Pillars of Meta-luxury.Conversation:Dr Michael Scott.Craftsmanship .Conversation: Horacio Pagani.Conversation: Simon Jacomet.Focus.Conversation: Paolo Fazioli.Conversation: Francis Kurkdjian.History.Conversation: Kazumi Murose.Conversation: Francesco Trapani.Rarity.Conversation: Hans Peter Danuser von Platen.The Pillars of Meta-luxury in Summary.The Economy of Meta-luxury.Conversation: Salvatore Accardo .Manifesto.Sources& Bibliography. .
- ISBN: 978-0-230-29357-1
- Editorial: Palgrave Macmillan
- Encuadernacion: Cartoné
- Páginas: 224
- Fecha Publicación: 26/04/2012
- Nº Volúmenes: 1
- Idioma: Desconocido