The is the first book in the Measurement in Action series. It gives step-by-step guidance on how to conduct planning sessions and develop data collection plans, ROI analysis plans, and project plans and includes tools, templates, andshortcuts proven to work. The book provides individuals, involved in evaluation projects with the pertinent advice on how to approach the planning process,capture the necessary inputs to complete the plans, and develop plans in a simplistic, routine, and consistent way. The book is a useful guide for the evaluation planning process. The more complex the evaluation, the more this book will be needed. INDICE: List of Figures and Exhibits. Preface. How to Use This Casebook. Chapter 1. Measuring ROI in Effective Meeting Skills: A Telecommunications Equipment Manufacturer (Patricia Pulliam Phillips and Jack J. Phillips). Chapter 2. Measuring ROI in Business Coaching: A Global Hotel Chain (Jack J. Phillips).Chapter 3. Measuring ROI in Sales Training: A Pharmaceutical Company (Ron Drew Stone). Chapter 4. Measuring ROI in a Career Development Initiative: A Global Computer Company (Holly Burkett). Chapter 5. Measuring ROI in a Sales Training Programme: An International Hotel Chain (Peter Haigh, Edited by Jane Massy). Chapter 6. Measuring ROI in Coaching for New-Hire Employee Retention: A Global Media Company (Lisa Ann Edwards and Christina Lounsberry). Chapter 7. Measuring ROI in Operational and Quality Training: A Plastics Manufacturing Companyfor the Prepared Foods Industry (Kirk Smith). Chapter 8. Measuring ROI in a Professional Development Day: A Technical College (Jennifer Janecek Hartman andLeah Woodke). Chapter 9. Measuring ROI in Sales Training in a Nonprofit Business: An Information Technology Company (Lisa Sallstrom). Chapter 10. MeasuringROI in RxSource: An Electronic Documentation Tool: A Pharmacy Benefit Management Company (Nathan Faylor, Isabelle Maisse, and Kristen Neal). Chapter 11. Forecasting ROI in a Performance Improvement Training Program: A Healthcare Organization (Bonnie L. Carpenter). Chapter 12. Measuring ROI in Negotiations Skills Training: A Mortgage Company (Kendall Kerekes, Kelly Coumbe, John Ruggiero,and Sanam Razzaghi). Chapter 13. Measuring ROI in Manage by Fact (MBF) Training: An Automotive Wheels Manufacturing Company (Alaster Nyaude). Chapter 14. Measuring ROI in an Employee Retraining Program: A Global Copper Mining and Manufacturing Company (Christian Faune, Marcelo Mardones, Jaime Rosas Saraniti, and Rodrigo Lara Fernandez). Index. About the Editors. Special Offer from ROI Institute.
- ISBN: 978-0-7879-8717-6
- Editorial: Jossey Bass
- Encuadernacion: Cartoné
- Páginas: 400
- Fecha Publicación: 19/03/2008
- Nº Volúmenes: 1
- Idioma: Inglés