Global

Global

Peng, Mike

57,27 €(IVA inc.)

Created through a "student-tested, faculty-approved" review process, *GLOBAL,2E* is an engaging and accessible solution to accommodate the diverse lifestyles of today's learners. INDICE: PART I: LAYING FOUNDATIONS..1. Globalizing Business..2. Understanding Politics, Laws, & Economics..3. Emphasizing Cultures, Ethics, & Norms..4. Leveraging Resources & Capabilities..PART II: ACQUIRING TOOLS..5. Trading Internationally..6. Investing Abroad Directly..7. Dealing with Foreign Exchange..8. Capitalizing on Global & Regional Integration..PART III: MANAGING AROUND THEWORLD..9. Growing & Internationalizing the Entrepreneurial Firm..10. EnteringForeign Markets..11. Making Alliances & Acquisitions Work..12. Strategizing, Structuring, & Learning Around the World..13. Managing Human Resources Globally..14. Managing Corporate Social Responsibility Globally.

  • ISBN: 978-1-111-82175-3
  • Editorial: South Western
  • Encuadernacion: Rústica
  • Páginas: 350
  • Fecha Publicación: 20/02/2012
  • Nº Volúmenes: 1
  • Idioma: Inglés