Technology Roadmapping for Strategy and Innovation
Moehrle, Martin
Isenmann, Ralf
Phaal, Robert
Technology roadmapping is a significant method to help companies gain orientation concerning future challenges. This work contains a description of technology roadmapping in four major parts, providing expert knowledge on framing/embedding of technology roadmapping, processes of technology roadmapping, implementing technology roadmapping and linking technology roadmapping to other instruments of strategic planning.
The book provides a comprehensive survey of technology roadmapping since it contains papers by leading European, American and Asian experts, provides orientation regarding different methods of technology roadmapping and their interconnections, supplies readers with a compilation of the most important submethods, and embeds and links technology roadmapping in the framework of management research.
This book aims at becoming the leading compendium on technology roadmapping.
- ISBN: 978-3-642-43729-8
- Editorial: Springer
- Encuadernacion: Rústica
- Fecha Publicación: 28/06/2015
- Nº Volúmenes: 1
- Idioma: Inglés