None of us is as good as all of us: how McDonald's prospers by embracing inclusion and diversity

None of Us is As Good As All of Us tells the first insider story from any major corporation on how diversity within the organization translates into success in business. Its a dramatic tale told from the perspective of the people whomade it happen. Although everyone knows McDonalds, very few people realize that its overwhelming, worldwide sensation is due, in part, to its commitment toinclusion and diversity throughout its three-legged stool of owner/operators,suppliers, and employees. Patricia Sowell Harris has interviewed more than 60key players who brought diversity alive at McDonalds; and she makes the companys remarkable story accessible to all readers. Each of the accounts of franchisees, employees, and suppliers who were an essential part of the evolution ofdiversity at McDonalds is more awe-inspiring than the last. Harriss lessons serve as a template on how to embrace and value people of different races, religions, languages and other factors, and turn those unique traits into unifyingbusiness achievement.

• ISBN: 978-0-470-49932-0
• Editorial: John Wiley & Sons
• Encuadernacion: Cartoné
• Páginas: 272
• Fecha Publicación: 30/09/2009
• Nº Volúmenes: 1
• Idioma: Inglés