Frederick Guy's The Global Environment of Business offers a multi-dimensionalanalysis of the environment in which international business operates. International: How do multi-national corporations, nation states, regional trade blocs, markets, and global institutions interact to shape the international economic system? Who wins and who loses when the economy internationalizes? Is internationalization leading to a global world, or a regional one? How will effortsto curtail and adapt to climate change affect international business? Technological and historical: How has the business environment been shaped by production systems, new methods of business organization, information and communication technology, transport, and the process of technological change itself? Comparative: How do institutional differences affect national specialization and economic performance? How do the business systems of Europe differ from that ofthe United States, or those of East Asia from those of Latin America? Why do location and face-to-face contact matter in an age of high-speed communicationand cheap long-distance transportation? Why have some countries grown so fastwhile others remain poor? The Global Environment of Business draws on extensive research by economists, political scientists, sociologists, geographers, and business historians. There is more theory and academic debate here than in most books on the subject, but it is presented and explained clearly, and illustrated with lots of examples. ÍNDICE: PART I: BACKGROUND: TECHNOLOGY, BUSINESS ORGANIZATION, AND POLITICS; 1. High Fixed Costs, Mass Production, and the Origins of the Large Corporation; 2. Globalization Comes and Goes: the End of Free Trade in the Late 19th Century; 3. Mass Production and Lean Production; PART II: GLOBALIZATION; 4. Globalization; PART III: DIFFERENT WAYS OF DOING BUSINESS; 5. Clusters: Location in the Global Economy; 6. Varieties of Capitalism; 7. Up From Poverty: Some Issues in Economic Development; PART IV: THE FUTURE; 8. Regionalism, the NaturalEnvironment, and the End of Global Market Liberalization
- ISBN: 978-0-19-920662-9
- Editorial: Oxford University
- Encuadernacion: Cartoné
- Páginas: 344
- Fecha Publicación: 26/03/2009
- Nº Volúmenes: 1
- Idioma: Inglés