Bernhard Gold answers the question of how larger firms can learn from the successes of Silicon Valley start-ups by means of corporate venturing and by developing the ‘Spin-Along Approach’ – a method that combines the innovativeness of start-up companies with the capabilities of large corporations to obtain the best of both worlds. Moreover, the author provides an in-depth analysis of the Silicon Valley ecosystem and presents new corporate innovation methods for the digital age, with the aim of providing a final resolution to the ‘Innovator’s Dilemma’.
- ISBN: 978-3-6581-9885-5
- Editorial: Springer Gabler
- Encuadernacion: Rústica
- Páginas: 148
- Fecha Publicación: 24/10/2017
- Nº Volúmenes: 1
- Idioma: Inglés
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