The text familiarises the reader with the tourism industry in South African -its statistics, trends, main organizations and role-players. Each chapter is followed by a case study set in a Southern African environment. The new edition makes particular reference to the 2010 FIFA World Cup. The book has updated statistics, new case studies and a brand new chapter on corporate social responsibility.
- ISBN: 978-0-19-598215-2
- Editorial: Oxford University
- Encuadernacion: Rústica
- Páginas: 448
- Fecha Publicación: 01/08/2008
- Nº Volúmenes: 1
- Idioma: Inglés