CONTENTS: List of exhibits. Preface. Acknowledgments. Part I. An integrative framework for planning strategic and organizational change. 3. Leading change.Part II. Leading strategic change in actual organizations. 4. Leading strategic and organizational change at countrywide financial corporation. 5. Leading change at Starbucks Coffee Company. 6. Strategic marketing through HR interventions: a case study of Indian Oil Corporation. 7. The evolution of Stan Tasshman and Associates. 8. Leading strategic and organizational change at IndyMac Bank. 9. Leading strategic and organizational change: the transformation of structure ot Pardee Homes. 11. Leading strategic and organizational change at Tata Steel: the role of culture. 12. Leading strategic and organizational change at Westfield: transformation to a global enterprise. Part III. Leading strategic change: lessons learned from practice. 13. Lessons and insights from case studies of change. Appendix. References for further reading on leading change.
- ISBN: 978-0-521-84947-0
- Editorial: Cambridge University Press
- Encuadernacion: Rústica
- Páginas: 266
- Fecha Publicación: 01/12/2008
- Nº Volúmenes: 1
- Idioma: Inglés