Startup Asia: top strategies for cashing in on Asia's innovation boom

Find out where the new innovation hot spots are, what the next consumer waveswill be, and where to catch them Asia's innovation hot spots are fast emerging as first-choice destinations for bright, young entrepreneurs. From Taiwan toSingapore, technology center hubs are forming to rival the original Silicon Valley. Startup Asia gives you a close-up view into the key growth trends shaping entrepreneurship in China and India, plus the new frontier market of Vietnam. Showing how entrepreneurs and investors can start up in Asia and go global,the book provides a first-hand, on-the-ground tour of the new technology centers that are gaining momentum all over Asia. Interviews with the most successful venture capitalists and entrepreneurs reveal their winning strategies and show how a new generation of entrepreneurs in China and India are no longer looking to the West for their cues--but are instead crafting their own local business models and success strategies. Shows entrepreneurs and investors how theycan pursue their dreams of launching successful start-ups in Asia Reveals that many of the same venture investors that first funded young businesses in Silicon Valley moved into China, then India, and are now finding their way to Vietnam Addresses the risks of doing business in Asia's developing markets, including lack of intellectual property protection, political and regulatory shifts, bribery, and corruption From high-profile Forbes contributor Rebecca Fannin,Startup Asia is the essential guide for anyone looking to trek into this new frontier. INDICE: Foreword by Kai-Fu Lee xv Introduction 1 PART I ASIA'S HOTSPOTS OFINNOVATION 9 Chapter 1 China's Next Generation Tech Stars 11 Chapter 2 India Emerges to Narrow the Gap 47 Chapter 3 Vietnam: The Next Frontier 77 PART II ROAD MAP TO HOT SECTORS 101 Chapter 4 Catch the Mobile Boom 103 Chapter 5 Get In on the Cleantech Boom 115 Chapter 6 Ride the Consumer Wave 131 Chapter 7 Create a Niche in a Proven Sector: Outsourcing 143 PART III TOOLBOX FOR SUCCESS STRATEGIES 151 Chapter 8 Tap into Government Incubators 153 Chapter 9 Become the Next Twitter, LinkedIn, or Groupon for Asia 167 Chapter 10 Originate a Breakthrough Discovery 179 Chapter 11 Take Your Startup Public on the NYSE or NASDAQ 189 Chapter 12 Go Global from Asia 203 Afterword 213 Acknowledgments 215 Notes 219 About the Author 229 Index 231

• ISBN: 978-0-470-82990-5
• Editorial: John Wiley & Sons
• Encuadernacion: Cartoné
• Páginas: 256
• Fecha Publicación: 10/10/2011
• Nº Volúmenes: 1
• Idioma: Inglés