The management of technological innovation: strategy and practice

The Management of Technological Innovation (MTI) is one of the most importantchallenges facing businesses today. Innovation has become the fundamental driver of competitiveness for firms of all sizes in virtually all business sectors and nations.The first edition of this book has become one of the most popular texts for students of innovation and technology management. This new editionsees David Gann and Ammon Salter join Mark Dodgson as authors, drawing on their combined experience of 60 years of researching and teaching MTI. It combines the most relevant theoretical analysis with contemporary and historical empirical evidence to provide a comprehensive, yet concise and readable, guide to the challenges of MTI. By explaining the innovation process the book reveals the broad scope of MTI and its importance for company survival, growth and sustainability. It describes how MTI has to be managed strategically and how this is successfully achieved by formulating and implementing strategy and delivering value. Chapters provide frameworks, tools and techniques, and case studies on managing: innovation strategy, communities, and networks, R&D, design and new product and service development, operations and production, and commercialization. Based on robust analysis, the book provides a wide range of empirical evidence from a huge diversity of case studies, with around fifty case studiesnewly written for this edition. It analyses MTI in all parts of the world, incompanies large and small, and in services, manufacturing, and resource-basedbusiness sectors. This new edition has been fully revised and updated to reflect the latest teaching and research, and to ensure its continuing relevance to the contemporary world of MTI. It will be an important resource for academics, students, and managers throughout the world, is a recommended text for students of innovation and technology management at postgraduate and undergraduatelevel, and is particularly valuable for MBA courses. INDICE: 1. What is the Management of Technological Innovation and why is it Important?. 2. The Business Context for Innovation. 3. Technological Innovation. 4. Innovation Strategy. 5. Networks, Communities and Technological Collaboration. 6. The Management of Research and Development. 7. The Management of Product and Service Innovation. 8. Innovation in Operations and Processes. 9. Delivering Value from Innovation. 10. Five Future Challenges

• ISBN: 978-0-19-920852-4
• Editorial: Oxford University
• Encuadernacion: Cartoné
• Páginas: 384
• Fecha Publicación: 01/01/2008
• Nº Volúmenes: 1
• Idioma: Inglés