The meaning of dwelling features: conceptual and methodological issues
Coolen, H.
The Meaning of Dwelling Features. Conceptual and Methodological Issues relates the research areas of housing preferences and the meaning of a dwelling witheach other and with aspects of the means-end approach as applied in marketingresearch. It results in a conceptual and methodological framework for studying the meaning of preferences for dwelling features. These features are viewed as functional for achieving the goals and values that people pursue. The meaning of dwelling features lies in these functional relationships. The model presented in this study therefore relates preferences for the features of a dwelling to the meaning they have for people. These relationships are called meaningstructures. Meaning structures are measured by a semi-structured interviewingtechnique, which is an adapted version of the laddering technique for measuring means-end chains, and network methods are used for the representation and analysis of these meaning structures.
- ISBN: 978-1-58603-955-4
- Editorial: Ios Press
- Encuadernacion: Rústica
- Páginas: 164
- Fecha Publicación: 01/12/2008
- Nº Volúmenes: 1
- Idioma: Inglés