Google this!: putting google and other social media sites to work for your library

At last, a book that helps to understand and apply the tools that the techno-savvy are using…This book is your next step in continuing your education and retooling to prepare for the ensuing and unabating information tsunami.Loriene Roy, ALA President, 2007-2008is sense of adventure, his clarity of thought and expression, and most of allhis Chandos Information Professional Series delight in discovering creative solutions to the enduring problems of order and access make Google This! Something rare, a useful manual that is also a pleasure to read. This era is made for adventurous librarians, who gather resources from far and wide, take them for test runs, calibrate their accuracy and reliability, and then hand the keys to the rest of us. Lucky us!Marilyn Johnson, author of This Book is Overdue!: How Librarians and Cyberlibrarians Can Save Us All. - provides step-by-step instructions for creating iGoogle gadgets in XML, iGoogle themes, Google Maps with community locations, and Google Earth links to archived library data - describes the full process for creating a Google Custom Search engine - written by an award winning author who has been an academic systems librarian for 20 yearsMany libraries and museums have adapted to the current information climate, working with Google, Facebook, Twitter and iTunes to deliver information for their users. Many have not. Google This! describes the variety of free or nearlyfree options for social media, and shows how libraries are adapting, from theLibrary of Congress to small public libraries. The author presents conversations with social media innovators to show how their experience can create success for your institution’s library. Chapters cover important aspects of social media for libraries including: how they relate to the internet; web services such as Google Custom Search, Facebook and Twitter, Flickr, iGoogle, and more; electronic books; discovery platforms; and mobile applications. The book ends by asking: Where is this all going?

• ISBN: 978-1-84334-677-7
• Editorial: Chandos
• Encuadernacion: Rústica
• Páginas: 218
• Fecha Publicación: 01/01/2012
• Nº Volúmenes: 1
• Idioma: Inglés